Video Marketing Strategy
Video has rapidly been taking foothold as one of the most important marketing tools available today. During Covid-19, video has played an even more essential role in helping businesses connect with prospects and customers. From email marketing campaigns to social video ads, video marketing helps with sales conversions across multiple platforms. Are you using video to help engage your customer base? If not, let Atlanta Business Video help you come up with a video marketing str
Media Consumption on the Rise
As people have spent more and more time at home in 2020, our media consumption as a whole has reached record-breaking levels. From social media, to Youtube, to video streaming services- people have spent more time engaging online than ever before. Ask yourself... have you shifted your marketing strategy to be found where your audience is showing up? If you are not incorporating online video as part of your current marketing strategy, you might be missing out on an important p
Online Shopping and Product Videos
The onset of Covid-19 has shifted our shopping habits and practices dramatically. From online grocery orders to clothing deliveries, online retailers have gained over $107 billion in online shopping revenue since March alone. Now, more than ever, it is essential for businesses to showcase their latest offerings online. With consumers spending more time shopping online and less selecting products in-store, #productvideos can help showcase the unique differentiators you have to
Online Video is the Swiss Army Knife of Internet Marketing
If you think online video is just for Youtube, you haven’t been introduced to the full power of online video marketing! From customer acquisition to product demonstrations and corporate updates- video is quickly becoming the preferred go-to for online communication. “Online video is the swiss army knife of internet marketing.” - Reel SEO's Mark Robertson Is there an area of your industry or company that could benefit from the power of online video? Visit https://www.AtlantaBu
Define Your Message - Video Marketing Tips
After deciding that video could play an integral role in engaging with your clients and prospects and defining who those people are, the third critical step to take is to ‘Define Your Message’. This important piece of the creative process should come before writing your script, and before moving from the ‘pre-production’ phase to the ‘post-production’ phase. How do you ‘define your message’? Ask yourself some important questions that will help determine the direction of the s
Identify Your Audience - Video Marketing Tips
Video has quickly become an essential component in effective online marketing strategies. However, spending the time prior to shooting your video to strategize and plan can make all the difference in achieving your desired outcome and results. One of the most important pre-production tasks is effectively defining your audience. Ask yourself... - Who are you trying to reach? Be specific! Think: age, demographic, location, shopping habits, and behaviors. - Where do your custome
What’s your story? We’re here to help share it.
“Great marketing starts with great stories. Be unique, inspire, and connect.” Ann Hadley What’s your story? Are you actively showing up the way you want to online? Is your marketing aligned with your #brandstory? ABV’s team of experienced story tellers help you expertly craft your vision into reality with their professional, corporate video services. Learn more about ABV’s unique ability to bring your brand story to life, at http://www.AtlantaBusinessVideo.com #AtlantaBusines
Where are your customers finding you?
Where are your customers finding you right now? Do they have to look for you, or are you easily visible on the platforms where they spend their time? As more and more consumers move from physical shoppers to online customers ask yourself- does your online marketing strategy measure up? Expertly crafted video can help you stand out where it matters most. Learn more about this powerful online sales tool at http://www.AtlantaBusinessVideo.com. #AtlantaBusiness #AtlantaBusinessVi
Interactive Video… Love it, or Leave it?
Interactive video... love it, or leave it? Interactive video is quickly becoming the latest craze to hit the video industry, and is taking space in different video markets, including several shows on Netflix. This ‘choose your own adventure’ type media offers a new world of possibilities for marketers- one where you can actually use the audience’s reaction to create custom made calls-to-action and produce incredibly accurate marketing data. Also- its just a really fun and exc
People Don’t Buy Goods and Services
Are you selling a product... or are you selling magic? #AtlantaBusiness #AtlantaBusinessVideo #Atl #Atlvideo #Atlproduction #GeorgiaBusiness #CorporateVideo #VideoAdvertising #VideoProductionCompany #VideoMarketing #DigitalAdvertising #VideoMarketingStrategy #VideoBranding #ContentStrategy #SocialVideo #VideoProduction #DigitalBranding #PromoVideo #Commercial #VideoProductions #VideoProducer #MeganRoberge #VideoEditing #Videographer #Video #Youtube
Why Video? Marketing Strategies for the Most ROI
While the majority of businesses in 2020 agree that video is an important part of their brand story- your commitment to a video marketing strategy should begin with a critical question: Why Video? In fact, one of the most important steps #ABV takes with each and every client is defining their goals and objectives, before embarking on a new video production. During our Pre-Production phase, we spend time collaborating with our clients to ensure that our final product drives as
Do you show up where your clients hang out?
Do you show up where your clients hang out? One of the most important considerations when it comes to video is not just what you are capturing, but who is seeing it. Make sure that #videomarketing is an important part of your #social #video strategy. Learn more about producing quality content that gets seen at http://www.AtlantaBusinessVideo.com #AtlantaBusiness #AtlantaBusinessVideo #Atl #Atlvideo #Atlproduction #GeorgiaBusiness #CorporateVideo #VideoAdvertising #VideoProduc
Behind-the-Scenes Photos of Gimbal Operation
There are two kinds of #movement in video: 1. The camera is in one spot and tilts up/down, pans left/right, and zooms. 2. The camera ITSELF moves, in addition to tilting/panning/zooming. Not too long ago, videographers had to use heavy and cumbersome equipment to stabilize their shots while moving. Now, technology has progressed so far that all we need is a handheld motorized light-weight machine, the #gimbal! And a #drone for shots that are higher than the ground. Here are t